Seems like everyone that has a company or someone that is starting an Internet business is trying to tap into Social Media with their product or service. They may have an up hill battle, by spending all their time marketing  instead of just running there online business.

Now with information overload on how to get customers. They end up spending most of their time and money trying to market their online business, which can take away valuable time and resources to developing a true strategy that is more productive to their Internet business. Like the saying go’s, “Time is money” or “work smarter not harder”.

Being productive can mean leveraging your time and hard earn money on results by knowing how to use social media as a platform to share not sell your online business. There are effective ways that don’t take all your time to archive this. One is by building relationships and trust through social channels. In this manner you’re sharing and creating relationships with social marketing. There is a right and wrong way of doing this. If you’re just standing on your soap box shouting about your product this tends to be a turn off.  However if you’re providing value to others, people tend to start pay attention to what you have to say.

The question is then what works when it comes to online marketing?

Well that depends on who you talk too. There are many that use Adwords, others with social media and paid advertising. SEO companies for a large fee will implement many of these. Some use banner advertising and business forums. I may be leaving out some but that’s about it. Seeing that there are only so many ways to market online you’ll want maximum impact that benefits not only your business but your customers.

There is a way to market online with Social Media  that doesn’t involve hours of twittering and facebooking, that can get your content and information out to social networks, so that is seen throughout the different channels. Remember though, that social media marketing and social media networking is two very different things. Networking will happen if Social Media Marketing is done correctly. What I mean by this is don’t use Twitter to find prospects. You will want to use tools to network with your prospects. This way they are seeking you out not the other way around.

Now you can always pay a SEO company to get traffic to your site and get a higher ranking in Google and Yahoo or use social media marketing to have prospects find you and push your search ranking up at the same time, which is a win win for you because you are not only getting the benefit of high search rankings, you are also creating a network of people that want to do business with you and share your business with others within the social media communities.

Here in this easy to understand PDF report that will show you how to apply social media marketing and begin to understand the power of content syndication through social media.

Thanks for time

Mike Alter

For years if a prospect said “no thank you” to my MLM Opportunity. I would thank them for there time and just part ways. That was then. Now I know, that what I was doing, was throwing away money. I was missing the chance to monetize them with perhaps something else because I was only focused on getting people to join my one opportunity. Not helping them perhaps, solve a problem or provide other services. This was very limiting. I needed to have more value and services to offer to that other 95%

What I mean is I was tied to one company one product one way of marketing. Yes I had a great presentation a wonderful product and tools that were provided by my company to market with, but having the tools to market with and knowing how to market are two completely different things.

I know that people have many different wants and needs. Some may already have an online business or maybe their looking for a better or new one, while others may just be looking to find ways on being more productive. Sometimes they’re just all over the place trying to use social media to network their  business opportunity one week them the next maybe they’re trying to build a blog and figure out how to get traffic to it. Did I mention all the while trying to figure out who to trust on the Internet when they came across another latest and greatest marketing tool or training course, which was screaming at them “Get in before it’s too late”.

What I now know for sure is that if I’m not providing extra services to people like a “how to” use social media to market correctly or education on “how to generating more leads”. Then I am just throwing money away, because that 95% will find something somewhere to spend their hard earned money on. 

Let me share with you why you need to provide more then just one product and or service

Most all MLM Representative’s struggle with promoting, because it is very hard to market your Network Marketing Company’s products or business opportunity. This is because they make you buy into this idea of my so and so product is the better then the rest or we have the best commission plan out there. This in fact can be true but it won’t amount to anything if your marketing efforts fall short. 

 A better approach is to set up a system that serves two purposes. First, it should create and filter through prospects. This way you can spend more time speaking to people that are interested in what you have to share and offer. Next, it needs to include  product(s) and service(s) that creates up front cash that keeps you in business and pre-sells your prospect on your business opportunity all at the same time.

If you just start to weed through all the internet and marketing get rich quick noise and do a little research you will begin to see they’re easier and more productive ways.

Let me give you an example.

Just do an Google (search) on Attraction Marketing or Marketing Coach (mentor) then bookmark 10 sites you like and read each one of them. Compare them and see if there is something in common with each of them. Are they talking about helping others first? Do they offer Free lessons, Video’s or education. These are big clues.

I talk more about this on my blog, just how to generate and create this type of business model and attracting leads not buying them. I also talk about training and courses that help network marketer become successful. It’s no hard at all to do once you begin to understand the power of Attraction Marketing. Remember that 95% are looking; you just need to find out and provide them what it is that they’re looking for. Network Marketing is changing and the old ways are becoming much harder to follow.

Here are three things you can do to get your Online Business noticed in less then a Week!

Now to keep it simple, let’s just say all you have a business or service and a computer.

1st – Get a free blog if you’re new to blogging I suggest Blogger.com to start with and if your a bit more internet savvy you will want to host you own WordPress Blog.

(At some point you will differently want to host your own WordPress blog. I will write more  about the reasons why  it’s very important for hosting your own site in another post.)

2nd – Write two articles, 250-300 words each on your passions or about the field your in. Note* DO NOT mention your personal product(s) or service(s) or a sales page (that comes later). Here is couple of examples: Say you’re in real estate. It would go something like… “10 tips on what to look for when buying a home” or “How to find out if a community is right for your family”. Say you’re a teacher… “Five ways to improve your child’s study habits”. You get the picture. What you are doing is creating quality content. These will attract a larger audience. NO Selling! Now post these articles on your blog and be sure to have filled out your contact information, bio/contact number / email / Picture of yourself. Now share this either by email with your friends and colleagues, and if you’re using social media, sites like facebook, twitter and LinkedIn to name a few. Be sure to say something like, just posted a new article on my blog about… you fill in the blank.

3rd – If you have a web cam do the same as above in step 2. If you don’t have one, be sure and ask for a web cam for your birthday. Now you’ll want to keep your videos between 3 and 5 minutes long. This way you are valuing other people’s time.

Then post your new video to your blog, facebook etc. If your just starting out YouTube and Metacafe work great. Also read about how to embed your video too your web page or blog. That’s it. If you have relevant content, meaning is it informative, enlightening or entertaining. People will share it with others and they will contact you. Asking you for more information and what you do to earn an income online. Then and only then do you talk about your produce or service. What you are doing is your creating trust with your articles, so that people will seek you out for your advice and services. This is Attraction Marketing.